At age twenty-seven, Danny Meyer launched his groundbreaking Union Square Cafe—the first of his innovative and revered New York City institutions. Twenty-three years later, he is CEO of one of the world's most dynamic restaurant organizations. Now Danny shares the groundbreaking business philosophy that serves as the foundation for every success he has achieved: "the virtuous cycle of enlightened hospitality." By putting the power of hospitality to w... read more>>>

In this invaluable reference, The Culinary Institute of America provides all the information that caterers and would-be caterers need to set up and run a successful catering business of any kind. From launching the business, establishing pricing, setting up a kitchen, staffing, and marketing to planning events, organizing service, preparing food, managing the dining room and beverages, and developing menus, it provides detailed guidance on every aspect of... read more>>>

An essential resource for anyone looking for a first career in culinary arts or restaurant management and those looking for a career change. The guide provides detailed descriptions of more than 500 professional degree and apprenticeship programs and valuable advice from professionals in the field.

Publisher: Peterson's
Distributor: Simon & Schuster
Publication Date: 01-29-2008
Pages: 430
Measurements: 8.100in X 10.000in X 1.200in ... read more>>>